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sales@crkinteractive.com CRKInteractive | www.crkinteractive.com | sales@crkinteractive.com | Soft Skills: 866-260-2055 | Web Services: 732-873-7867
Issue 4
CRKI
Maximizing Employee Performance | Driving Bottom-Line Results
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April Sales Seminar - Client Focused Presentations & Proposals

Come join CRKInteractive's CEO Len D'Innocenzo and EVP Jack Cullen on April 25th or 26th for this month's online sales seminar -  Client Focused Presentations & Proposals.

In this session, you will learn how to read your prospect and why you should never make a presentation without first knowing what issues are most important to the prospect.

You will learn how to present specific features and advantages of your services to satisfy the prospect's most important needs, goals and priorities. This allows the prospect to see the real benefit of buying from you - How it will help them reach their goals.

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Session Outline:

  1. Introduction
  2. Objective/Benefit Statement
  3. Overview
  4. Feature - Advantage - Benefit Discussion and application
  5. Why You and Your Company?
  6. Constructing the Benefit Statement
  7. The Customer Focused Presentation Planning Process
  8. How to make your Advantage important to the prospect
  9. Why the "FUD Factor" is important
  10. The Issues Cluster Matrix - Identifying the important issues
  11. 3 Skill Building Exercises
  12. Conducting the Customer Focused Presentation
  13. Adjusting Your Presentations to Match Each Prospect's Buying Style
  14. Gaining Your Prospect's Agreement During and After the Presentation
  15. Practice Session - Presenting the Solution
  16. Elements of Excellent Proposals
  17. How Do Your Proposals Compare?
  18. Action Plan

Date/Times:

  • April 25, 11 AM Eastern - 90 Minutes
  • April 26, 11 AM Eastern - 90 Minutes

Session Fee: $75.00

To register, contact CRKInteractive at sales@crkinteractive.com.

The 2005 Sales Seminar Series is a set of ongoing monthly seminars designed to improve your sales skills across a wide range of topics. For complete seminar details and schedule, download the CRKInteractive 2005 Sales Seminar Schedule & Descriptions.

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About CRKInteractive, Inc. - CRKInteractive is devoted to helping its clients realize employee potential through tailored learning experiences. CRKInteractive offers diverse training courses and professional services for companies that want to dramatically improve productivity, customer satisfaction and employee retention.

Our curriculum focuses on these critical skill areas designed for business:

Our Professional Services group specializes in website and course development for online corporate learning.

We deliver our curricula via flexible delivery formats, including traditional classroom; live instructor-led training over the Internet or corporate Intranet; and self-paced Web-based courses. For more information please contact us at (978) 474-8657 or visit us on the web at www.crkinteractive.com.

 

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